Merlin Cycles have labored with Crono for various years now. We had been impressed with the vary and high quality of their workmanship from the primary day we noticed them, and are proud to be the one retailer within the UK to buy them from. A model that’s well-known in Europe, Crono have been producing a number of the finest biking footwear since 1973.
We meet up with Bengt from Crono to inform us just a little bit extra concerning the model.
Inform us a bit concerning the historical past of Crono footwear? When did the corporate start and the place are you primarily based?
We’re primarily based in Treviso, within the Veneto Area – the heartland of Italian Biking. Wealthy in biking historical past, well-known climbs, nice meals and wine. The main a part of the Italian biking trade relies within the Veneto Area.
Italy have to be a implausible place to experience bikes. Do the individuals who work at Crono experience bikes themselves?
Some are, however all are consultants in shoe making with lengthy expertise from shoe making.
What number of footwear per yr do you make?
We’re proud to provide a restricted amount round 25.000pair yearly. It’s a restricted amount, however that permits us to give attention to the standard of the product for the higher a part of the market.
What’s the key promoting level of Crono footwear versus the competitors?
We produce our footwear ourselves in our personal manufacturing facility. We’ve full management of the event of the footwear and the manufacturing is run by skilled individuals of shoe making. We use the very best supplies solely. We’re pleased with the MULTICONTACT CLOSURE SYSTEM which we developed along with BOA. The MULTICONTACT CLOSURE SYSTEM trickles right down to the ARCH WRAP SYSTEM for extra reasonably priced fashions. Comfy footwear for efficiency driving
Which self-discipline are you seeing is the preferred on the minute? How has the market modified for you?
Gravel is a pleasant addition to the prevailing highway and MTB segments, which stay sturdy. We do count on additional progress of high quality footwear for segments like bike packing, for instance. We’ve developed particular footwear along with Vibram for the very best driving expertise.
Why did you select Merlin as your unique UK associate?
Merlin is a critical associate, targeted on the efficiency a part of the market. Very responsive and fast to market with its internally built-in advertising and marketing group. Merlin has educated workers with efficiency driving expertise.
What can we count on to see over the following few years from Crono?
Steady improvement with improved manufacturing expertise in collaboration with riders and companions. We’re presently investing new and fashionable equipment, and you’ll discover attention-grabbing new options in future fashions to return. We will even proceed to put money into strategies that shield the atmosphere, respecting human values, and prioritizes the well-being of our prospects and workers.
Thanks to your time Bengt
See the complete vary of Crono Sneakers obtainable completely from Merlin Cycles right here
