On June thirteenth, 2007, I began a bicycle weblog known as “Bike Snob NYC.”
I had no concept what would occur once I launched that first submit into what we then known as the “blogosphere.” (After I say “we” I don’t embody myself, the time period “blogosphere” makes me dry-heave, I’m undecided how I simply managed to make use of it twice in the identical paragraph after avoiding it for nearly 20 years.) More than likely I figured I’d put up a number of posts, no one would ever learn them, and I’d return to my existence as a low-level publishing business functionary and sub-mediocre beginner bike racer.
As an alternative, my wildest desires got here true and the weblog turned fashionable. Every submit appeared to draw increasingly feedback. I heard from everybody from Lance Armstrong to Grant Petersen. I printed a number of books and toured the world. And, most significantly, I assembled a mighty fleet of bicycles–a veritable armada from which I select every morning with the insouciance of a sultan deciding which of concubines to adjourn to the bed room with after dinner.
Actually since these heady days I’ve fallen fairly a bit from these dizzying heights, however I nonetheless have you ever, my loyal readers, and naturally I nonetheless have the bicycles. And since this entire factor was only a stroke of luck from the start, I actually by no means gave a lot thought to how it will all finish, since even one reader is greater than I began out with, which was zero.
Nonetheless, I’ll lastly quit as soon as and for all after right now, as a result of I don’t see how I may even go on anymore within the face of this:

I want I may chuckle. I want I may parry with some witty retort to SRAM for foisting this upon us. Sadly, I can do neither. This simply makes me wish to quit. It knocks my legs out from below me, takes the wind out of my sails, and evokes each different trite for depletion and give up you might presumably consider. My struggle is over, my race is run, my zeppelin lies limp and flaccid upon the tarmac. How do I maintain running a blog in a world the place this exists? How do I maintain biking in a world the place this exists? How do I retain my religion in humanity after we are apparently not even capable of SQUEEZE A FUCKING TIRE with probably the most refined tire strain gauge ever created? You recognize, the one the [insert your deity of choice] put on the finish of our wrists?

And worst of all, it’s even “woke!”

You recognize, as a result of it’s “non-binary,”
Get it?
And but, just like the cuckold who’s perversely compelled by the lurid particulars of his partner’s extramarital liaisons, I someway discover myself in search of out extra details about this abomination. It’s a type of beautiful torture. So I turned to YouTube, the place an limitless parade of health influencers make bukkake all around the newest merchandise:
I don’t know who this man is–I don’t know who any of those persons are–however I did study from him that the they’re like $2,000 however they’re for “all of us in search of each benefit that we are able to get:”

I dunno, it looks as if if he’s in search of a bonus he may strive elevating his saddle a bit first.*
*[I generally don’t believe in lazy Internet saddle height critique, but what can I say, it’s an act of desperation on my part, like going for the eyes or groin when you have no other chance against your opponent.]
Hey, look, what would you like from me? I attempted. I made enjoyable of all of the goofy developments, I appeared askance in any respect the “upgrades,” I did my finest to uphold the dual virtues of simplicity and reliability…for EIGHTEEN YEARS. However it now seems all that was to no avail, and that that is what individuals need–wi-fi bikes with 5 million batteries and fool lights to inform them when so as to add air to their semen-filled tubeless tires. Oh, positive, individuals will chuckle at it now, however in a number of years each rim may have an built-in strain sensor. Even Velo Orange will supply one, although the indicator mild shall be suitably “retro:”

Maybe sooner or later we’ll look again and mark 2025 because the yr biking lastly turned nothing greater than an limitless suggestions loop of meaningless knowledge: your crank speaking to your rims speaking to your shifters speaking to your derailleurs speaking to the scranial strain monitor within the perineal patch of your saddle so it could actually add or subtract simply the correct quantity of air strain to your tires and your suspension system and your inflatable self-lubricating chamois. And maybe the best tragedy in all of that is that not a single rider will hear what this knowledge is definitely saying–and what it’s telling them with growing accuracy is that they suck. Or possibly they’re listening; possibly just like the aforementioned cuckold they’re turned on by the humiliation. And I suppose all that is an accomplishment of kinds, as a result of ever earlier than in human historical past have the metrics of mediocrity been obtainable to us at such dazzlingly excessive decision.
Okay, that’s it, I’m going for a experience. Please settle for my most honest Memorial Day well-wishings. I’ll see you again right here on Tuesday. Possibly. (Okay, in all probability. High-quality, virtually actually.)
Yours, and so forth.
–Tan Tenovo
